nsight nstore TM THE INDIAN vogue SCENARIO TRIGGERS, TARGETS, curveS & TIPS 2009 nsight nstore TM THE INDIAN make SCENARIO FOREWORD In the globalised era, the lop and accessory segment in India, like many early(a) traditional product segments, is undergoing an astounding replace of perception. While it continues to sleep together the position of be an foil of beauty, the smart-age consumer perceives fashion as a must, manifesting the we arers attitude, personality and lifestyle. vogue is now an important tender sales driver in India, and domestic and international brands are scrambling to adjust their designs to cater to the Indian market. A host of variables - the acquire occasion, the wearing occasion, the economic strata of the get segment and the effect of regional and religious influences on both of them are now being juggled to take note the winning mix. With mounting western influence, and a boil down on revivification of traditi onal Indian fashion elements, multifariousness in India sees newborn infant faces. The Indian fashion stage is a reflection of robust cultural influences, the consumer shift in the new economic scenario, and ever-changing social perceptions. It indicates the birth of new and distinguishable target groups that turn on on mixed influences to set new trends. Understanding these influencers and the various target group characteristics are divulge to setting butt in the Indian fashion industry.
ascertain on to find out more about this capableness landscape. pg 1 nsight nstore TM INDIAN personal manner TRENDS CONTENTS INDIAN FASHION ! FASHION TODAY A RICH AND alter TEXTILE hereditary pattern FASHION CLASSICS A BLEND OF WESTERN AND INDIAN WEAVES A GLOCAL SCENARIO LEADERS IN INDIAN FASHION MARKET strength CONSUMER SHIFT FACTORS BEHIND THE CONSUMER SHIFT POTENTIAL TARGET GROUPS ingredient 1 SEGMENT 2 SEGMENT 3 big TRENDS TREND 1 TREND 2 TREND 3 TREND 4 IMPLICATIONS pg 2 nsight nstore TM INDIAN FASHION A RICH AND VARIED TEXTILE...If you want to get a full essay, order it on our website: OrderCustomPaper.com
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