1.0 Executive Summary\nBayan and Brothers (B&B), is a fresh juice company, religious offering 100% organic juices with no added ingredients. The founders of the company argon Bayan Dotchev and brothers Mourad and K atomic number 18em Awad. They started up their business in the showtime of 2010, with the financial help of an investor who had an interest in their product. He helped us by investing 1 million Pounds for the launch of our company. We are expecting to launch our products in the r constantlyse of December 2013. Our product aviation include organic juices that commence in 10 different flavours, ranging from classic orange juice, to pomegranate and strawberry juice or passion fruit and coco juice. In order to foodstuff our products efficiently, we leave behind undergo an combine Marketing Planning, to find our delegating statement, our target market and how we go out reach that target market. We will develop a tick off and make sure the way of life it is percei ved by the guest to match the brand military position we have chosen to go with.\n\n2.0 incorporated and Brand Strategies\n2.1 Corporate Image Strategy\nOur bearing statement is to make our consumers have it away organic juices more than they ever did, giving them enjoyment, health and happiness throughout the day. Our products vary; we are big enough for the UK market as we offer more different flavours of organic juice. The ten-spot types are: mango tree, orange, pineapple, kiwi, banana, multivitamin, peach, carrot, orange and mango and carrot and peach. The sizes of our nursing bottles are knowing for all needs and ages; the smallest bottle is 0.25 ml while the largest is a bottle of 1l .\nB&B is an iconoclastic company induce; it is not directly associate with the services or products provided by our company. However, B&B is good recognizable and easily remembered for children and senior consumers alike. The logo consists of car park flowers just about an orange which has the inscription B&B. The first B looks to the left, and it stands neighboring to a normal B. The green symboliz... If you want to get a full essay, order it on our website:
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